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Communication Theories
Flashcards about basic communication theories.
89
Communication
Undergraduate 2
01/23/2011

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Term
Metatheory
Definition
theoretical approach to theorizing
Term
Social Scientific/ Objective/ Nomothetic/ Positive Paradigm
Definition
reality exists outside the individual, attempt to discover objectively and quantitatively
Term
Interpretive/ Practical/ Humanistic/ Subjective Paradigm
Definition
reality is created by individual, known depends on the knower, subjective interpretation is valued.
Term
Deterministic
Definition
Actions determined by probable cause and effect relationships
Term
Reductionsim
Definition
focusing on only certain aspects, distilling down to essence.
Term
Ontology
Definition
the nature of reality; the reality of reality
Term
Epistemology
Definition
the nature of knowledge; how do we know we know what we know?
Term
Axiology
Definition
the role of values/ethics
Term
Goals of theories
Definition
to describe, explain, predict, and control
Term
Scope
Definition
refers to the breadth of communication behaviors covered in the theory
Term
Logical Consistency
Definition
refers to the internal logic in theoretical statements
Term
Parsimony
Definition
refers to the simplicity of the explanation a theory provides
Term
Utility
Definition
refers to a theory's usefulness and practical value
Term
Testability/Falsifiability
Definition
our ability to test the accuracy of a theory's claim
Term
Heurism
Definition
refers to the amount of research and new thinking a theory stimulates
Term
Test of time
Definition
refers to a theory's durability over time
Term
Cognitive Dissonance Theory (CDT)
Definition
feeling people have when they find themselves doing things that don't fit with what they know or having opinions that don't mesh with over opinions; that motivates people to take steps to reduce it
Term
Leon Festinger
Definition
Theorist behind Cognitive Dissonance Theory
Term
3 relations between cognitions
Definition
consonant relationship, dissonant relationship, irrelevant relationship
Term
Selective Exposure
Definition
seeking information that is consonant with beliefs and attitudes
Term
Selective Attention
Definition
paying attention to information that is consonant with your beliefs
Term
Selective Interpretation
Definition
Interpreting ambiguous information so that it is consonant with beliefs
Term
Selective Retention
Definition
remembering consonant information more than dissonant information
Term
Minimal Justification
Definition
offering the minimum incentive required to get someone to change
Term
Buyer's Remorse
Definition
Post-decision dissonance related to a purchase
Term
Heider, Kelley and Ben
Definition
Attribution Theory Theorists
Term
Attribution Theory
Definition
We act in accordance with explanations that we create about people and behavior
Term
Fundamental Attribution Error
Definition
we tend to explain negative outcomes by applying: Internal attributions to others, External attributions to ourselves
Term
Self-Serving Bias
Definition
We associate our own success with internal attributions/ failures with external attributions
Term
Lee Whorf and Edward Sapir
Definition
Sapir-Whorf Hypothesis Theorists
Term
Ego-Involvement
Definition
refers to how crucial an issue is in our lives
Term
Social Judgement Theory
Definition
We weigh every new idea by comparing it with our present point of view
Term
Muzafer Sherif
Definition
Social Judgement Theory Theorist
Term
Three zones of attitudes in SJT
Definition
latitude of acceptance, latitude of rejection, and latitude of noncommitment
Term
Sapir Whorf Hypothesis
Definition
Language shapes perceptions of reality
Term
Contrast Effect
Definition
Perceptual distortion that leads to polarization of ideas
Term
Constructivism
Definition
seeks to explain individual differences in people's ability to communicate skillfully in social situations
Term
Constructs
Definition
cognitive templates or stencils we fit over reality to bring order to our perceptions
Term
Role Category Questionnaire (RCQ)
Definition
centers on categories of personality and action that we use to define the character of another person
Term
Cognitive Complexity
Definition
mental ability to distinguish subtle personality and behavior differences among people
Term
Person-centered Message
Definition
tailor-made message for a specific individual and context
Term
Communication Accommodation Theory (CAT)
Definition
when speakers interact, they adjust their speech, vocal patterns, and gestures to accommodate others
Term
Howie Giles
Definition
Communication Accommodation Theory
Term
Accommodation
Definition
adjusting, modifying, or regulating behavior in response to others
Term
Social Identity Theory
Definition
a person's self concept is comprised of a personal identity as well as a social identity (groups, comparisons, etc)
Term
Convergence
Definition
merging thoughts ahead, adapting toward another's behavior
Term
Divergence
Definition
no attempt to demonstrate similarities; choose to disassociate with another person
Term
Miscommunication
Definition
miscommunicating with a purpose; overdo efforts; seen as patronizing/demeaning
Term
Theory of Linguistic Relativity
Definition
aka Sapir-Whorf Hypothesis
Term
Constructivism Theory
Definition
We create cognitive polar opposites (constructs) to help understand the world
Term
Theory of Linguistic Relativity
Definition
aka Sapir-Whorf Hypothesis
Term
Constructivism Theory
Definition
We create cognitive polar opposites (constructs) to help understand the world
Term
Expressive Design Logic
Definition
emote and verbalize own thoughts/feelings
Term
Conventional Design Logic
Definition
abide by social rules, gain social approval
Term
Rhetorical/Strategic Design Logic
Definition
structure reality and meet multiple goals (goal-oriented)
Term
Symbolic Interactionism
Definition
personal identity is shaped by and guides interaction with others through the use of symbols; meanings are symbolized by language
Term
George Herbert Mead
Definition
theorist of Symbolic Interactionism
Term
Coordinated Management of Meaning
Definition
people communicate on a basis of rules; rules help us to communicate and interpret what is communicated to us
Term
Barnett Pearce and Vernon Cronen
Definition
Theorists behind Coordinated Management of Meaning
Term
Hierarchy of Organized Meaning
Definition
content, speech act, episodes, relationship, life scripts, cultural patterns
Term
Coordination
Definition
trying to make sense of message sequencing
Term
Constitutive Rules
Definition
organize behavior and help us to understand how meaning should be interpreted
Term
Regulative Rules
Definition
guidelines for people's behavior
Term
Expectancy Violations Theory
Definition
people hold expectations about the nonverbal behavior of others, when these expectations are not met people can interpret these some ways
Term
Proxemics
Definition
the study of a person's use of space
Term
Primary Territoriality
Definition
exclusive domain over an area or an object
Term
Secondary Territoriality
Definition
person's affiliation with an area or object
Term
Public Territoriality
Definition
open spaces for everyone
Term
Arousal
Definition
increased attention/interest; more to the source than the message
Term
Cognitive Arousal
Definition
mental awareness of deviations from expectations; intuitive senses heightened
Term
Physical Arousal
Definition
bodily changes as a result of deviations from expectations
Term
Violation Valence
Definition
perceived positive or negative assessment of an unexpected behavior
Term
Communicator Reward Valence
Definition
the sum of the positive and negative characteristics of a person and the potential for him/her to carry out rewards or punishments
Term
Symbolic Interaction Theory
Definition
people act based on the symbolic meanings that arise in situations; people are motivated to act based on the meanings they assign to people, things and events. These meanings are created in the languages that people communicate and self talk
Term
Self Concept
Definition
relatively stable set of perceptions that people hold of themselves; developed through interactions with others
Term
I
Definition
the spontaneous, impulsive, creative self
Term
Me
Definition
the reflective, socially aware self
Term
Particular Others
Definition
individuals who are significant to us; we look to these people for sense of social acceptability and a sense of self
Term
Generalized Other
Definition
the attitude of the whole community; gives us a sense of how other people react to us and of general social expectations
Term
Uncertainty Reduction Theory
Definition
when people meet they're primarily concerned with increasing predictability and make sense
Term
Entry Phase
Definition
beginning stage of a relationship
Term
personal phase
Definition
people begin to communicate more spontaneously and personally
Term
Exit Phase
Definition
people either decide to continue or leave the relationship
Term
Axiom
Definition
truisms drawn from past research and common sense
Term
Passive Strategies
Definition
reducing uncertainties by unobtrusive observation
Term
Active Strategies
Definition
reducing uncertainties by means other than direct contact
Term
Interactive Strategies
Definition
reducing uncertainties by converstaion
Term
Reactivity Searching
Definition
passive uncertainty reduction strategy involving watching a person doing something
Term
Disinhibition Searching
Definition
passive uncertainty reduction strategy involving watching a person's natural or uninhibited behavior in an informal environment
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