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All human-invented technology that extends the range, speed, or channels of communication |
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Refers to a specific type of media such as a book, radio, or tv. Each medium connects people |
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Means an intervening agency, means, or instrument. Something between the message sender and receiver |
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Characteristics of Mediated Communication |
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Impersonal, Limited Opportunity for Feedback, Asynchronous, Passive, Anonymous, Limited Accountability |
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Not intimate or personal. Ex: Watching the Super Bowl |
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Limited Opportunity for Feedback |
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Receiver has fewer opportunities to respond |
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Feedback occurs after the fact |
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You don't have control over the content you are viewing |
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You don't always know who the information is coming from |
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People aren't usually able to blame others for things that happen in mediated messages |
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Issues in a Mediated Society |
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Problems that arise during mediated communication |
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Counterfactual Representations |
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The media can broadcast things that aren't necessarily true |
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Availability of Synthetic Experience |
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Media has made many non-natural things available for us |
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Dramatization of Factual Experience |
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The media takes something "based off real events" but changes and alters it to make more entertaining and extreme |
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Simplification of Complex Issues |
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Media takes a simple problem and spins it into a breaking story |
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Substitution of Communication for Transportation |
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Messages used to only be able to move as fast as people could. Now we can communicate instantaneously |
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