Shared Flashcard Set

Details

Com 107
test 1
124
Communication
Undergraduate 2
02/14/2010

Additional Communication Flashcards

 


 

Cards

Term
Monopoly
Definition
Occurs when a single firm dominates production and distribution in a particular industry, either nationally or locally.
Term
oligopoly
Definition
just a few firms dominate an industry. Example, the book publishing and feature film businesses are both oligopolies. Each has four or five major players controlling the majority of the production and distribution in the industry.
Term
Limited Competition
Definition
characterizes a media market with many producers and sellers but only a few products within a particular category. For instance, hundreds of independently owned radio stations operate in the US. Most of these commerical stations however, feature a limited number of forums - such as country, classic rock or contemporary hits.
Term
Direct Payment
Definition
involves media products supported primarily by consumers who pay directly for a book, cd, movie, or internet/ cable tv series.
Term
Indirect payment
Definition
media products supported primarily by advertisers, who pay for the quantity or quality of audience members that a particular medium delivers. newpapers, magazines, over-the-air radio and tv broadcasting, etc.
Term
economies of scale principle
Definition
practice of increasing production levels to reduce the cost for each product- should have driven down the price of a cd in the same way that the price of videotapes dropped in the 1980's. but it wasn't until october 2003 that any major recording companies dropped the price of cd prices.
Term
Sherman Anti-trust act 1890
Definition
this outlawed the monopoly practices and corporate trusts that often fixed prices to force competitors out of business. In 1911 the government used this act to break up both the American Tobacco Company and Rockefellers Standard Oil Company, which was divided into 30 smaller competing firms.
Term
Clayton Anti-trust Act of 1914
Definition
prohibiting manufacturers from selling only to dealers and contractors who agreed to reject the products of business rivals. The Celler-Kefauver act of 1950 further strengthened antitrust rules by limiting any corporate mergers and joint ventures that reduced competition.
Term
Largest Media Merger in History
Definition
2001 - AOL acquired Time Warner for $106billion
Term
hegemony
Definition
how a ruling class in society mantains its power - not by military or police force but more commonly by citizens consent and deference to power. It is also the acceptance of the dominant values in a culture by those who are subordinate to those who hold economic and political power.
Term
synergy
Definition
the promotion and sale of different versions of a media product across the various subsidiaries of a media conglomerate. However, it also refers to global companies like sony buying up popular culture- movie studios and record labels. Today Synergy is the default business mode of most media companies.
Term
Consumer Power
Definition
consumer control over marketplace goods and freedom of consumer choice.
Term
Consumer Choice
Definition
options among a range of media products.
Term
consumer control
Definition
power in deciding what kinds of media get created and circulated.
Term
Cultural Imperialism
Definition
American media are shaping the cultures and identities of other nations. American Styles in fashion and food, as well as media fare, dominate the global market.
Term
consumer control
Definition
power in deciding what kinds of media get created and circulated.
Term
Cultural Imperialism
Definition
American Media are shaping the cultures and identities of other nations. American styles in fashion and food, as well as media fare, dominate the global market.
Term
Authoritarian Model
Definition
model for journalism and speech that tolerates little criticism of government or public dissent; it holds that the general public needs guidance from an elite and educated ruling class.
Term
Communist or State Model
Definition
a model for journalism and speech that places control in the hands of an enlightened government, which speaks for ordinary citizens and workers in order to serve the common goals of the state.
Term
social responsibility model
Definition
characterizes the ideals of mainstream journalism in the United States. The concepts and assumptions of this model was formed to examine the increasing influence of the press.
Term
Fourth Estate
Definition
an unofficial branch of government that monitors the legislative, judicial, and executive branches for abuses of power.
Term
Libertarian Model
Definition
encourages vigorous government criticism and supports the highest degree of individual and press freedom. In this model, no restrictions are placed on the mass media or on individual speech.
Term
prior restraint
Definition
The first amendments name for defining censorship. It means that courts and governments cannot block any publication or speech before it actually occurs on the principle that law has not been broken until an illegal act has been committed.
Term
Copyright
Definition
legally protects the rights of authors and producers to their published or unpublished writing, music, lyrics, tv programs, movies, or graphic art designs.
Term
Public Domain
Definition
At the end of a copyright period, it gives the public free access to an authors work.
Term
Libel
Definition
refers to defamation of character in written or broadcast form
Term
Slander
Definition
spoken language that defames a persons character.
Term
actual malice
Definition
the reporter or editor knew the statement was false and printed or broadcasted it anyways, or acted with a reckless disregard for the truth.
Term
what are the two categories of public figures and what do they have to prove in order to accuse someone of damaging their reputation, etc.?
Definition
1. public celebrities or people who "occupy positions of such pervaisive power and influence that they are deemed public figures for all purposes" and
2. individuals who have thrown themeselves, usually voluntarily but sometimes involunarily into the middle of "a significant public controversy" such as a lawyer or public defender.

they have to prove falsehood, damages, negligence, and actual malice
Term
qualified privilege
Definition
allowing reporters who broadcast statements made in court to report judicial or legislative proceedings even though the public statements being reported may be libelous.
Term
absolute privilege
Definition
prosecutors are granted this in a court of law so they are not prevented from making accusatory statements towards defendants.
Term
opinion and fair comment
Definition
a defense against libel which states libel applies only to intentional misstatements of factual information rather than opinion, and which therefore protects said opinion.
Term
obscenity
Definition
expression that is not protected as speech if these three legal tests are all met. 1. the average person, applying contemporary community standards, would find the material as a whole appeals prurient interest; 2. the material depicts or describes sexual conduct in a patently offensive way; 3. the material, as a whole, lacks serious literary, artistic, political, or scientific value.
Term
gag orders
Definition
cannot talk about court case in public
Term
shield laws
Definition
favors the first amendment rights of reporters, protecting them from having to reveal their sources for controversial information used in news stories.
Term
indecency
Definition
profanity (can be punished by government)
Term
Section 315 of the 1934 Communications Act
Definition
during elections, broadcast stations must provide equal opportunities and response time for qualified political candidates.
Term
Fairness Doctrine
Definition
required stations to 1. to air and engage in controversial-issue programs that affected their communities, and 2. to provide competing ppoints of view when offering such programming.
Term
communications
Definition
the creation and use of symbols that convey info and meaning. example: language, morse code, motion pics, and one-zero binary comp codes.
Term
cross platform
Definition
business model that involves consolidating various media holdings, such as cable connection phone services, to transmissions and internet access under one corporate umbrella.
Term
Progressive Era
Definition
period of political and social reforms that lasted roughly from 1890's to 1920's. Muckraking period represented medias contribution to this era. muckrakers were journalists who exposed corruption, waste, and scandal in business and politics.
Term
Mass Media
Definition
Cultural industries - channels of communication- that produce and distribute songs, novels, newspapers, movies, internet, and other cultural products to a large number of people.
Term
High Culture
Definition
ballet, symphony, art museums, an classic literature. (good taste, higher education, wealth).
Term
Low Culture
Definition
soap operas, rock music, radio shock jocks, video games. (commercial junk, reality tv, gossip, etc.)
Term
Postmodern Period
Definition
mid-twentieth century-> today. Music videos, remote controls, nike ads, shopping malls, fax machines, e-mail, video games, blogs, USA today, youtube, TRL, hip-hop, Reality tv.

4 features are - populism, diversity, nostalgia, and paradox.
Term
first mass marketed products in history
Definition
books
Term
Senders
Definition
authors, producers, organizations
Term
Messages
Definition
programs, texts, images, sounds, ads
Term
Mass media Channel
Definition
newspapers, books, mags, tv, radio, internet
Term
recievers
Definition
readers, viewers, consumers
Term
gatekeepers
Definition
newseditors, exec. producers, media managers, make decisions about what msgs get produced for a particular audience.
Term
feedback
Definition
citizens, consumers, if they choose, return msgs to senders/gatekeepers through letters-to-editor, phone, e-mail, web.
Term
Narrative
Definition
story telling business
Term
Mass Communication
Definition
process of deigning cultural messages and stories and delivering them to large and diverse audiences through media channels as old as the printed book and as new as the internet.
Term
culture
Definition
the symbols of expression that individuals, groups, and societies use to make sense of daily life and to articulate their values.
Term
selective exposure
Definition
consumers shape media messages to fit or support their own values and viewpoints. People typically seek msgs and produce meanings that respond to their own cultural beliefs, values, and interests.
Term
Media Innovations emerge in 3 stages:
Novelty or development. Entrepenual stage. Mass Medium Stage.
Definition
1. Investors and technicians try to solve a particular problem. Ex. making pics move, transmitting msgs abroad ships, or sending mail electronically.
2. inventors and investors detemrine a practical and marketplace use for the new device.
3. Business figure out how to market the new device as a consumer product.
Term
Media Convergence
Definition
1. refers to the technological merging of content in different mass media. ex) mag,radio programs are accessible on internet. 2. called cross platform
Term
culture as a map
Definition
culture as an ongoing process rather than a hierachy. this depicts culture in a more complex way - spreading out in more directions than skyscraper model does. It pursues many connections from one cultural point to another and can appreciate a range of cultural experiences without ranking them.
Term
Link between Culture, Mass Media, and Mass Communication
Definition
Culture links individuals to their society, providing both shared and contested values, and the mass media helps circulate those values. These two help the development of mass communication which Mass Communication delivers cultural messages.
Term
Critical Process
Definition
takes us through the steps of description, analysis, interpretation, evaluation, and engagement.
Term
Media Literacy
Definition
attaining knowledge and understanding of mass media requires following a critical process and thinking skills to make a citizen more engaged and a consumer more discerned. they follow the process of description, analysis, interpretation, evaluation, and engagement.
Term
Mass Customization
Definition
individual consumers are given the ability by Media companies to customize a web page or other Media form, allows public to engage with and create media as never before.
Term
Wi-Fi
Definition
wireless internet
Term
digital divide
Definition
refers to the growing contrast between the "info haves" (those who can afford comps and pay for info sources). and "info have-nots" cannot afford.
Term
Opt-in policy
Definition
favored by consumer and privacy advocates, require web sites to obtain explicit permission from consumers before they can collect browsing data
Term
Opt-out policy
Definition
opt-out favored by data mining corporations, allows for automative collection unless consumer requests to "opt-out" of practice
Term
Spyware
Definition
info-gathering software which is often secretly bundled w/ free downloaded software. Can be used to send pop-up ads to users comp screens, to enable unauthorized parties to collect personal/account info, or plant malicious click-fraud programs on a comp.
Term
cookies
Definition
information profiles that are automatically collected and transfer btw computer serves whenever users access web sites.
Term
e-commerce
Definition
buying and selling products and services on the internet
Term
phishing
Definition
a form of internet identity theft that involves phony email msgs that appear to be from an official website - ebay, paypal, or aol asking customers to update credit card or other personal information.
Term
open-source software
Definition
programmers openly shared program source code and ideas to upgrade and improve programs.
Term
portal
Definition
all-purpose entry point.
Term
Telecommunications Act of 1996
Definition
Overhauled the nations communications regulations, most regional and long-distant phone companies and cable operations have competed against each other in the internet access business.
Term
Avatar
Definition
online identity.
Term
Search Engines
Definition
allows users to enter keywords or queries to locate related web pages. First search engines that were algorithmic search engines (searched entire web) were yahoo!, alta vista, and inktomi
Term
digital communication
Definition
central to development of first computers in 1940's - makes media convergence possible by enabling all media content to be created in the same basic way.
Term
broadband
Definition
connections which can quickly download multimedia content - became more available so people moved away from dial-up ISP service to high speed service from cable, telephone, or satellite companies.
Term
Internet Service Provider (ISP)
Definition
connects millions of home users to its proprictary web system through dial-up access.
Term
browsers
Definition
software packages that help users navigate the web. these brought the web to mass audiences.
Term
HTML
Definition
hypertext markup language. Written code that creates web pages and links, is a language that all comps can read so comps w/ diff operating system can communicate easily.
Term
World Wide Web
Definition
developed in late 1980's by software engineer tim barners - lee at the CERN particle physics lab in Switz. to help scientists better collaberate, the web was initially a text data - linking system that allowed computer-accessed info to assoc. w/ or link to other info no matter where it was on internet.
Term
fiber-optic cable
Definition
Mid 1980's was the standard for transmitting communications fata speedily.
Term
Microprocessers
Definition
Miniature circuits that could process and store electronic signals.
Term
E-mail
Definition
invented in 1971 by computer engineer Ray Tomlinson, who developed software to send electronic mail msgs to any computer on ARPnet. @ symbol to signify location of computer user.
Term
ARPnet
Definition
Advanced Research Projects Agency (ARPA) - enabled military and academic researches to communicate on a distributed network system.
Term
When did the Internet reach the novelty (development) entrepenuial, and mass medium stages?
Definition
1960s - developmental p.46
Early 1970's-Late 1980's -Entrepreneurial
Late 1980's - mass medium
Term
How did the internet originate
Definition
It originated as a military government project, with national security as one of its goals. It begun in the late 1960s by the Defense Departments Advanced Research Projects Agency - the original internet - called ARPAnet.
Term
How does the World Wide Web work? Why is it significant in the development of the internet?
Definition
The world wide web was initially a text data-linking system that allowed computer-accessed information to associate w/ or link to other information no matter where it was on the internet. The world wide web helped prompt the mass medium stage of the internet.
Term
2 reasons why big media are dangerous to country?
Definition
1. big media limits the number of voices in marketplace, lessening diversity and limiting consumer choice.

2. difficulty of minorities and females to gain an ownership position

3. conflict of interest for new divisions
Term
Whats the difference between privately owned and publicly owned media companies?
Definition
private is owned by one person or family. All the profits and control are within the sole owner. However, publicly owned is stock holders and regulated by a board of directors and in order to expand, owners must give up control.
Term
3 reasons why media companies grew so large from 1980-2000
Definition
1. bigger = better (walmart, mcdonalds)
2. potential for cross-platform advertising.
3. ability to vertically integrate products.
4. Appease wall street.
Term
Whats significant of ferrets.com?
Definition
it reflects the concept of "niche media". This mass media is referring to the narrowing of media to certain interests of particular consumers... in this case it would be ferret lovers.
Term
What does it mean when we call the press the fourth estate or fourth branch
Definition
it is the belief that media acts as an unofficial branch of government. It is able to balance and check federal government power for legislative, judicial, and executive branches and make sure it is not abusing its power.
Term
Who "owns" airwaves?
Definition
The public owns the airwaves. the fcc is in existance to protect public interest.
Term
time-shifting
Definition
concept of being able to watch tv at ones own like through the internet or DVR and fastforward all the advertisements.
Term
Net neutrality
Definition
idea that all sites and producers of the internet are equal- there is no hierachy. Service producers, however, wish to establish discriminatory rates in order to increase their individual revenues.
Term
What is being done to remedy digital divide
Definition
lower income nations are gaining public access by government funding to computers as an attempt to encourage internet usage.
Term
Who owns the internet
Definition
creators of sites, users, service providers
Term
What is not a characteristic of traditional media?
Definition
multi-directional flow of content
Term
Between 1960 and 1980, tv stations during presidential political campaigns avoided showing old movies of reagan bc of the implications of what policy
Definition
section 315 ("equal time" rule)
Term
user created content on web includes which one of the following phenomena?
Definition
Wiki Web Sites
Term
the arguement made by the government against leaking the "Pentagon Papers" was that?
Definition
doing so presented a clear and present danger to national security.
Term
U.S. movie rating systems is an example of
Definition
Industry self-regulation
Term
Hegemony is the concept of rep. diversity in media. t/f
Definition
False
Term
Miller v California case was established a single national stemland for obesity t/f
Definition
True
Term
purpose of anti-trust laws is to encourage competition in the marketplace. t/f
Definition
true
Term
term pop culture is synonymous w/ high cultures t/f
Definition
false
Term
6th amendment has been known to clash with the first amendment t/f
Definition
true
Term
when walmart chooses not to carry a certain cd bc they do not like artist or content it is a violation of the first amendment t/f
Definition
false
Term
disney is an example of chain, not a media conglomerate t/f
Definition
false
Term
fairness doctrine no longer exists t/f
Definition
true
Term
disney owns abc t/f
Definition
true
Term
advance (newhouse family media comp) is a publicly owned company t/f
Definition
false
Term
anyone w/ internet access and a computer can start a blog t/f
Definition
true
Term
"going public" allows a company to grow but means potential loss of control for the original owner t/f
Definition
true
Term
Media generates revenue through what two things
Definition
subscriptions and advertising
Term
why is big media beneficial to the country?
Definition
big media are able to act as a counterweight to big gov checking/balancing its power.. Also, is able to invest in larger ventures that could possibly lead to national innovations. It is the major exporter of content to aid U.S. economy and spread globally
Term
what are the five civil liberties created in the first amendment?
Definition
press, speech, religion, assembly, petition
Term
3 differences btw old media and the internet.
Definition
1. old media there exists a hierachy of professionals and in new media non-professionals and professionals play key roles.
2. old media is largely geographical while new media is de-centralized with no real center of production.
3. copyrights are clear in old media but questionable in the new media.
Term
what does the FCC stand for?
Definition
federal communications commission
Term
when a government seeks to pass a law limiting free speech of press it must satisfy legal tests. Name 2.
Definition
1. it must articulate the states interest and 2. it must prove that by limiting speech, the goal will be met and accomplished.
Term
What is twitter and what was newsworthy about the way it was utilized during the election in Iran this past summer?
Definition
Twitter is a social networking site and during the election some american students and iranians posted things about the election on their twitter accounts which caused riots on twitter. Also, it caused CNN to change their line-up after it failed to cover the election violence in full.
Term
what are two types of speech not protected by the first amendment and why?
Definition
1. obscenity... speech what appeals only to purient interest and it degrades societies moral fiber. it also present the no SLAP value to society.
2. speech restrictions during times of war- speech talk for overthrowing government, talking about terrorist attacks, talking about the making of bombs, protesting draft, war, etc. are all forbidden during times of war.
Supporting users have an ad free experience!