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CMST 2060
Midterm Ch 1-2 Michelle Pence
52
Communication
Undergraduate 1
10/04/2011

Additional Communication Flashcards

 


 

Cards

Term
Four ways that Effective Oral Language can Influence Your Audience are:
Definition
1. It can influence how listeners see subjects.
2. It can influence how listeners feel about those subjects.
3. It can influence how listeners identify with one another.
4. It can influence how listeners act.
Term
What are the 6 C's of language use?
Definition
1. clarity
2. color
3. concreteness
4. correctness
5. conciseness
6. cultural sensitivity
Term
From the 6 C's of language use, explain Clarity:
Definition
-if your words are not clear, listeners cannot understand your meaning. Use words to convey your idea as precisely and simply as possible.
-jargon can impair clarity: "technical language that is specific to a profession"
-one way to achieve clarity is through amplification: rephrase ideas, use examples
Term
From the 6 C's of language use, explain color:
Definition
-"emotional intensity or vividness of language"
-paint a picture, move them to action
-colorful language enhances your ethos by increasing your attractiveness
Term
From the 6 C's of language use, explain concreteness:
Definition
-do not use abstract language
-the more concrete your language, the more precise the information you convey
-concrete words are easier for listeners to remember
Term
From the 6 C's of language use, explain correctness:
Definition
-mistakes in grammar take away from credibility (makes you seem uneducated about topic)
-"thesaurus syndrome": DO NOT find a replacement for simple words; sometimes they have different meanings
-malapropisms: confusions with words that sound similar
Term
From the 6 C's of language use, explain conciseness:
Definition
-present points quickly and effectively
-may seem contradictory, but you must be concise even when amplifying your ideas
Term
From the 6 C's of language use, explain cultural sensitivity:
Definition
-dont offend your audience!
-stay away from racial, ethnic, religious, or gender based humor.
Term
communication apprehension
Definition
fear of speaking in front of an audience
Term
how to overcome communication apprehension:
Definition
be confident
be prepared
pick out a topic that interests you
you are in a "safe" environment
Term
#1 goal in giving a speech:
Definition
getting your message across
Term
global plagiarism
Definition
taking someone else's whole speech and calling it your own
Term
incremental plagiarism
Definition
part of someone's speech and throw it into yours.
Term
patchwork plagiarism
Definition
taking bits and pieces of other peoples speech's and throwing it all together
Term
source credibility includes which 3 aspects?
Definition
1. Ethos (ethical)-source credibility
2. Logos (logical)- logical arguments
3. Pathos (path)- make and emotional path to the heart.
Term
Ethos
Definition
having your audience perceive you as an affective character.
Term
5 Canons of Rhetoric are:
Definition
1)invention-the art of finding info
2)Disposition-the arrangement and structure of a presentation.
3)Style-the use and ornamentation of language.
4)Memory-speakers must have a strong mental awareness of the messages they intend to present.
5) Delivery-the verbal and nonverbal techniques used to present the message.
Term
5 methods of searching a topic are:
Definition
1)Brainstorming-thinking of as many topics as you can in a limited amount of time.
2)Categorical Brainstorming-using categories to come up with potential topics.
3)Personal Inventory-considering things important to you in your life
4)Current Topics-events or issues that are prominent in the news
5)Internet searching-google it.
Term
5 methods of searching a topic are:
Definition
1)Brainstorming-thinking of as many topics as you can in a limited amount of time.
2)Categorical Brainstorming-using categories to come up with potential topics.
3)Personal Inventory-considering things important to you in your life
4)Current Topics-events or issues that are prominent in the news
5)Internet searching-google it.
Term
general purposes of speeches include:
Definition
-what you intend to do
-to inform
-to persuade
-to introduce
-to award
etc.
Term
specific purpose
Definition
highlighting your purpose the speech as precise as possible.
Term
thesis statement
Definition
a complete sentence that describes the contents of your speech
Term
audience analysis
Definition
discovering as much as possible about your audience for the purpose of imposing communication
Term
when does audience analysis happen?
Definition
before, during and after speech
Term
what do we consider when speaking of demographics?
Definition
gender, age, ethnicity, economic status, occupations and education
Term
what 4 ways do we perform audience analysis?
Definition
1. observation-watching and listening
2. informants-insider information
3. interviews-ask questions to audience
4. questionnaires-use surveys
Term
a large audience calls for what specifically?
Definition
formal language
Term
a small audience can lead to what?
Definition
a more casual tone
Term
hearing
Definition
the vibration of sound waves on your eardrums and the impulses that are then sent to the brain
Term
listening
Definition
the process of giving thoughtful attention to another persons words and understanding what you hear
Term
3 types of listening styles:
Definition
1)experiential listener-understand best when they can touch, explore and participate in what is being described.
2) auditory listener- need to hear verbal explanations and descriptions to learn well.
3)visual listener- have to see something in order to understand it.
Term
research
Definition
not all comes from comp.
consider your own personal experience
hold interviews with people
Term
what is a reference librarian?
Definition
look for books via electronic catalog. look at periodicals. look online.
Term
criteria for evaluating sources:
Definition
is supporting material clear?
is it verifiable?
is the source of the supporting material competent?
is the source subjective?
Term
how do we cite sources?
Definition
1)bibliographical references-complete citations that appear in the "works cited" section
2)oral citation-tells listeners who the sources is, how recent the info is and the sources qualifications. "according to..."
Term
4 models of delivery:
Definition
1) extemporaneous:a presenter delivers a presentation from a key word outline or from brief notes.
2)Memorized:a presenter has committed a presentation to memory
3)Manuscript:a presenter writes out the complete presentation in advance and then uses manuscript to deliver.
4)Impromptu:giving a presentation without advance preparation.
Term
Aspects of Delivery include:
Definition
Rate, pause, duration, pitch, volume, projection, enunciation, pronunciation, articulation, fluency, eye contact, facial expressions, gestures, movement and physical appearance.
Term
What 6 things should you use to keep the audience's attention?
Definition
1. intensity(vivid imaged)
2. repetition
3. novelty(novel phrases/words)
4. activity
5. contrast(opposites attract)
6. relevance
Term
What material can you do an Informative speech on?
Definition
-object
-processes
-events
-concepts
Term
Which orders can you chose from to put your Informative speech in?
Definition
-chronological
-geographical
-cause/effect
-pro/con
-topical
Term
What are the 3 types of Informative speeches?
Definition
-description
-demonstration
-explaination
Term
What is considered good form of a speech?
Definition
"keep your presentation simple, balance the parts of your speech, and arrange your main points so that they flow smoothly"
Term
What should the structure of your speech be like?
Definition
3 parts: introduction, body, and conclusion.

the body should be the longest and the introduction and conclusion should be equal.
Term
What are the 2 ways to arrange your main points?
Definition
1. similarity
2. proximity
Term
How would you explain grouping main points together based on similarity?
Definition
"the principle of similarity leads people to group things together that seem alike: categorical design of speeches"
Term
How would you explain grouping main points together based on proximity?
Definition
"Principle of proximity suuggests that things that usually occur together should be grouped together"
Term
Where did communication apprehension first occur?
Definition
in James McCrosky's 1970 research note in communication monographs
Term
what percent of americans consider themselves shy?
Definition
30%
Term
What are some good methods for capturing the audiences attention?
Definition
-involve audience
-ask questions
-relate a personal experience
-tell a story
-use humor
-develop suspense
-quote (also gives you credibility)
-startle the audience (make the speech go in an unexpected direction)
Term
When should you establish your credibility in a speech?
Definition
the beginning and again at the end
Term
What can be included in the conclusion?
Definition
-echo of the intro
-involve the audience (make it relevant)
-ask rhetorical questions
-end with a story
-close with a question
-end with a metaphor
Term
engaged citizen:
Definition
the individual who is an active participant in the democratic process of debate, deliberation, and persuasion as it relates to issues of public concern
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