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Color and Design
Color and Design
60
Marketing
10th Grade
11/30/2009

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Cards

Term
What are the elements of design?
Definition
Tools to be used in design:line,shape,space,texture and pattern.
Term
What are the principles of design?
Definition
An artistic guideline for using the design elements:balance,proportion,emphasis, rhythm and harmony.
Term
What is a line?
Definition
A series of connected points.
Term
What are the types of lines?
Definition
vertical,horizontal,diagonal,curved
Term
What look does a straight line give to clothing?
Definition
crisp and formal
Term
What look does a curved line give to clothing?
Definition
softness and roundness
Term
What look does a zig zag line give to clothing?
Definition
excitement or drama
Term
What illusion is created by a vertical line?
Definition
taller and thinner
Term
What illusion is given by a horizontal line?
Definition
width and a feeling of stability
Term
What is shape?
Definition
The outline of a garment,sometimes called the silhouette.
Term
What are the 4 basic categories of garment shapes?
Definition
natural,tubular,bell and full
Term
Describe a natural garment shape.
Definition
Close fitting, following the outline of the body.
Term
Describe the tubular shape.
Definition
A rectangle with vertical emphasis;straight leg pants,business suits.
Term
Describe the bell shape.
Definition
Smaller at the top,wider at the bottom-flared leg pants,A-lined skirts.
Term
Describe the full shape.
Definition
Horizontal and curved lines-gatherd skirts,full sleeves
Term
What is space?
Definition
The area inside the shape-divided by internal lines like seams and trims.
Term
What is texture?
Definition
The surface characterisitics that determine the look and feel.
Term
What is texture determined by?
Definition
Fibers,yarns and finishes
Term
Texture determines how the garment will..
Definition
drape,hang and fold
Term
What is the impression given by delicate or shiney fabrics?
Definition
dressy
Term
What is the impression given by rough,bulky fabrics?
Definition
casual
Term
What is the impression given by crisp smooth fabrics?
Definition
business/career
Term
What are patterns?
Definition
Designs on the fabrics.
Term
What is balance?
Definition
When both sides of a garment have equal weight.
Term
What is symetrical balance?
Definition
Both sides of the garment are the same.
Term
What is asymetrical balance?
Definition
The two sides of the garment are not the same,but have equal weight.
Term
What is proportion?
Definition
How seperate parts of the garment relate to each other-how much of the garment is in the top and in the bottom.
Term
Which proportions look better-equal or unequal?
Definition
Unequal.
Term
What is the most common design proportion?
Definition
A ratio of 3 to 5.
Term
What is emphasis?
Definition
The part of the garment that the eye notices first.
Term
How is emphasis achieved?
Definition
with color,line,texture,trims or accessories
Term
What is rhthym?
Definition
The way the eye is carried through the visual parts of the garment.
Term
What is repetition?
Definition
The way a pattern repeats,as with rows of stripes.
Term
What is radiation?
Definition
Lines or patterns that flow from a central location.
Term
What is gradiation?
Definition
A pattern changes gradually as in a change of size or color.
Term
What is harmony?
Definition
When the elements of a design work together and complement each other.
Term
What are the "hot" colors?
Definition
red,yellow,orange
Term
What are the "cool" colors?
Definition
blue,green,purple
Term
What is the source of color?
Definition
Light rays
Term
________ absorb light rays,and reflect back the color you see with your eye.
Definition
Pigments
Term
A tool that shows colors in relationship to eachother.
Definition
Color wheel
Term
What are the names that identify colors?
Definition
hues
Term
What are the primary colors?
Definition
red,blue and yelow
Term
What is a name for the three colors that all other colors are made from?
Definition
Primary colors
Term
How are secondary colors made?
Definition
By mixing two primary colors.
Term
What are the secondary colors?
Definition
purple,orange,green
Term
What are intermediary colors?
Definition
A primary color combined with a secondary colors.
Term
What are complimentary colors?
Definition
Colors directly across from each other on the color wheel.
Term
The lightness or darkness of a color,determined by the addition of white or black is called the....
Definition
value
Term
How do you make a tint?
Definition
Lighten the color with white.
Term
How do you make a shade??
Definition
Darken the color with black.
Term
What is the intensity of a color?
Definition
The brightness or dullness.
Term
What determines the intensity of a color?
Definition
The amount of pigment.
Term
What are the neutral colros in colro theory?
Definition
black,white and grey
Term
How does black occur?
Definition
All the light rays are absorbed by an object.
Term
What is a monochromatic color story?
Definition
A color scheme using tints and shades of only one color.
Term
What is a complementary color story?
Definition
A color scheme using a color and it's complementary color (opposite on the color wheel.)
Term
What is a split-complementary colro story?
Definition
A color used with the colors on either side of it's complement.
Term
How do you make a triadic colro scheme?
Definition
Use 3 colors equally distant on the color wheel.
Term
What is an accented neutral?
Definition
Black,white or grey,with a small amount of one other color.
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