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Customer relationship management (CRM) |
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Definition
is an organizational strategy that is customer-focused and customer-driven. |
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is the component of CRM that supports the front-office business processes. That is, those processes that directly interact with customers; i.e., sales, marketing, and service. |
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Customer-facing applications |
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are those applications where an organizations sales, field service, and customer interaction center representatives actually interact with customers. |
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Customer service and support |
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refers to systems that automate requests, complaints, product returns, and requests for information. |
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automatically records all the aspects in a sales transaction process. |
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Campaign management applications |
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help organizations plan campaigns so that the right messages are sent to the right people through the right channels. |
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is the practice of marketing additional, related products to customers based on their previous purchases. |
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is a sales strategy in which the sales person will provide customers the opportunity to purchase higher-value related products or services as opposed to, or along with, the consumers initial product or service selection. |
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is a form of cross selling in which a business sells a group of products or services together at a price that is lower than the combined individual prices of the products. |
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In customer-touching applications |
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customers interact directly with online technologies and applications rather than interact with a company representative. |
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is a CRM system that is hosted by an external vendor in the vendors data center. |
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is an interactive CRM system that enables an organization to conduct communications related to sales, marketing, and customer service activities through a mobile medium for the purpose of building and maintaining relationships with its customers. |
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is CRM software whose source code is available to developers and users. |
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refers to the flow of materials, information, money, and services from raw material suppliers, through factories and warehouses, to the end consumers. |
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Upstream component of a supply chain |
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Definition
sourcing or procurement takes place. |
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Internal component of a supply chain |
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Definition
packaging, assembly, or manufacturing takes place. |
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Downstream component of a supply chain |
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Definition
distribution takes place. |
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are the physical products, raw materials, supplies and so forth that flow along the chain. |
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are all data related to demand, shipments, orders, returns and schedules as well as changes in any of these data. |
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are all transfers of money, payments and credit-related data. |
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A supply chain involves a product life cycle |
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Definition
approach, from dirt to dust. |
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Supply chain management (SCM) |
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Definition
is the function of planning, organizing and optimizing the supply chains activities. |
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Term
Interorganizational information system (IOS) |
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Definition
involves information flows among two or more organizations. |
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Definition
a system in which a supplier delivers the precise number of parts to be assembled into a finished product at precisely the right time. |
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Definition
an inventory strategy where the supplier monitors a vendors Inventory for a product or group of products and replenishes products when needed. |
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Electronic data interchange (EDI) |
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Definition
is a communication standard that enables business partners to exchange routine documents, such as purchase orders, electronically. |
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Definition
link business partners to one another over the Internet by providing access to certain areas of each others corporate intranets. |
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A company and its dealers |
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customers or suppliers, centers around one company. |
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Definition
major players in an industry team up to create an extranet. |
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Joint ventures and other business partnerships |
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Definition
partners in a joint venture use extranet as a vehicle for communications and collaboration. |
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Definition
is a process by which organizational goals are achieved through the use of resources (people, money, energy, materials, space, time). |
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Definition
figurehead, leader, liaison |
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monitor, disseminator, spokesperson |
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Definition
entrepreneur, disturbance handler, resource allocator, negotiator. |
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are routine and repetitive problems for which standard solutions exist. |
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Definition
are fuzzy, complex problems for which there are no cut-and-dried solutions. |
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are problems in which only some of the decision process phases are structured. |
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involves executing specific tasks efficiently and effectively. |
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involves decisions concerning acquiring and using resources efficiently in accomplishing organizational goals. |
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involves decisions concerning the long range goals and policies for growth and resource allocation. |
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Business Intelligence (BI) |
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refers to applications and technologies for consolidating, analyzing, and providing access to vast amounts of data to help users make better business and strategic decisions. |
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refers to the process of searching for valuable information in a large database, data warehouse, or data mart. |
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Decision support systems (DSSs) |
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Definition
are computer-based information systems that combine models and data in an attempt to solve semistructured and some unstructured problems with extensive user involvement. |
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is the study of the impact that changes in one (or more) parts of a model have on other parts. |
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is the study of the impact of a change in the assumptions (input data) on the proposed solution. |
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is the study that attempts to find the value of the inputs necessary to achieve a desired level of output. |
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is the process of presenting data to users in visual formats, thereby making IT applications more attractive and understandable to users. |
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