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Chapters 8, 10, and 11 test Review
Marketing Chapters 8, 10, and 11
30
Marketing
9th Grade
12/12/2013

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Cards

Term
A cell phone ringing during a conversation would be considered what?
Definition
Distraction
Term
A feeling of appreciation will increase an employee's what?
Definition
Self esteem
Term
A good leader does this for their team members to encourage contributions and responsibility?
Definition
Empowerment
Term
A team must agree on what before being able to begin a project?
Definition
Goal
Term
Bias can be seen as what in terms of communication?
Definition
Barrier
Term
Good leaders understand people and social systems and are able to do what to build teamwork?
Definition
Encourage
Term
In today's business world what is the method most used for fast, informal communication
Definition
email
Term
Is listening an active physical process? Explain.
Definition
Yes; you must pay attention to retain information
Term
Managers can provide long-term goals, feedback, and rewards to do what for employees?
Definition
motivate
Term
Nodding your head after receiving a message is a form of what?
Definition
feedback
Term
Self-control is a necessary interpersonal skill when dealing with what type of situation with a client?
Definition
conflict
Term
Summarizing your understanding demonstrates what type of feedback?
Definition
understanding
Term
Susie's friends value her ability to come up with new ways to present a product. What trait does Susie possess?
Definition
creativity
Term
What are the three basic managing functions?
Definition
Planning; Organizing; Controlling
Term
What are the two types of discipline?
Definition
Preventative and Corrective
Term
What is another name of the location of communication?
Definition
Setting
Term
What is the first step in persuading someone to purchase your product?
Definition
getting to know them and their needs
Term
What is the number one rule when speaking with a client?
Definition
be respectful
Term
What is the purpose of communication between a salesperson and a new client?
Definition
persuade
Term
What management skill involves sharing work with employees?
Definition
delegation
Term
What part of the communication process helps in understanding and clarification?
Definition
feedback
Term
What personal skill involves setting goals and deadlines as well as ranking tasks?
Definition
Time Management
Term
What three forms of communication replaced the business memo?
Definition
email; instant messaging; text messaging
Term
What three things must you know before you begin writing?
Definition
audience; subject; purpose
Term
When a manager treats his or her employees with respect and patience, what is that manager attempting to foster in the employee?
Definition
self-esteem
Term
When a person can defend their ideas with confidence and authority, that person displays which personal skill?
Definition
Assertiveness
Term
When dealing with a complaint from a customer what should already be put in place by your company to maintain consistency?
Definition
Procedures (plan of action)
Term
When explaining a company's sales plan to other employees, what type of communication is being used?
Definition
Informative
Term
True or false? When listening, it is not necessary to stay focused solely on the discussion. Explain.
Definition
False; you must understand what is being communicated
Term
Which of the three basic management functions involves setting standards, evaluating, and solving problems?
Definition
Controlling
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