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Definition
process of deciding on programs that the organization will undertake and and on the approximate amount of resources that will be allocated to each program over the next several years |
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strategy formulation vs. strategic planning |
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Definition
process of deciding on new strategies whereas the strategic planning is the process of how to implement the straetgies |
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Term
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Definition
management arrives at the goals of an org and creates the main strategies for achieving these goals
- not systematic |
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overlap between SP and SF |
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Definition
-studies during the strategic planning process may indicate the desireability of changing goals and strategies -strategy formulation usually includes a preliminary means of achiving goals |
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benefits of strategic planning |
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Definition
framework for developing the annual budget -management development tool -mechanism to force managers to look long term -means of aligning managers with the long term strategies of company |
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limitations of strategic planning |
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Definition
-danger that planning can end up becoming a form filling bureaucratic exercise, devoid of strategic thinking -organization may create a large strategic planning department and delegate the prep of the strategic plan to that staff department -time consuming and expensive |
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form strategic plan is desirable in which situations |
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Definition
-top management is convinced that strategic planning is important -organization is relatively large and complex -considerable uncertainty about the future exists |
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SP for industrial organizations |
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Definition
programs are product families, plus R&D, general and admin, planned acquisitions, or other |
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Term
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Definition
programs tend to correspond to the types of services rendered by the company |
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how long should a SP cover and why? |
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Definition
five years -consequnces of a major decision might not be felt within a short time period -beyond five years are too murky so it is not worthwhile |
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organization relationships of strategic planning |
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Definition
involves senior management and managers and are assisted by staff -primary purpose is to faciliate communication -staff should only be catlyst -> should not be that actively involved |
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Term
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Definition
designers of system must correctly diagnose the style of senior management and see to it that the system is appropriate for that style |
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2 categories of new programs |
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Definition
reactive - in response to a perceived threat of org -proactive - capitalize on an opportunity |
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Term
techniques for analyzing investment proposals |
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Definition
- NPV -IRR
should only be used half the amount of time that they are |
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reasons for not using present value techniques in analyzing proposals |
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Definition
1. may be so obviously attractive 2. estaimtes involved in proposal are so uncertain 3. there may be another goal besides profitability 4. there may be no feasible alternative |
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Definition
-rules should be published and have appropriate parties analyzing and making decisions -guidelines for preparing proposals, minimum required earnings, |
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Definition
-project analyst must be able to detect manipulations by program presenters to know if they have manipulated the data |
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other models and techniques for analyzing new proposals |
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Definition
risk analysis, sensitivity analysis, simulation, scenario planning, game theory, option pricig, contingent claims, decision tree |
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Term
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Definition
computer systems that enable and help CEO and other senior management to analyze investment decisions and see the potential consquences of their actions also can tabulate votes on investment |
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Term
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Definition
linked set of value creating activities of which it is a part, from acquiring raw materials to ultimate end use product and delivering it to its final customers |
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three potentially useful areas for value chain |
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Definition
-linkages with customers -linkages with suppliers process linkages within the firm |
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process linkages within the firm |
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Definition
-seek to improve efficiency and hurry process of moving goods through improving 3 efficiencies -inward effiency production efficency -outward efficiency |
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Definition
shows complex products with multiple parts are more expensive than simple products -shows the cause and root of the cost incurrence -reducing costs by reducting complicatoins |
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Term
strategic planning process |
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Definition
1. review and updating strategic plan 2. deciding on assumption and guidelines 3. first iteration of the Sp 4 .analysis 5. second iteration of strategic plan 6. final review and approval |
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