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Chapter 14
Supply Chain Management - Marketing - Lamb, Hair & McDaniel
46
Marketing
Undergraduate 3
11/07/2010

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Term
Supply Chain
Definition
The connected chain of all the business entities, both internal and external, that perform or support the logistics function.
Term
Supply Chain Management
Definition
Mgmt system that coordinates and integrates all the activities performed by the supply chain members into a seamless process, from source to point of consumption, resulting in enhanced customer and economic value.
Term
Benefits of Supply Chain Management
Definition
Lower inventory, transportation, warehousing, and packaging costs; greater chain flexibility, inproved customer service, and higher revenues.
Term
Supply Chain System Approach
Definition
Key principle of SCM requiring multiple firms work together to perform tasks as a single, unified system, rather than separate isolated ones.
Term
Supply Chain Integration
Definition
When multiple firms in a supply chain coordinate their activities and processes so they are seemlessly linked to each other in an effort to satisfy the customer.
Term
Relationship Integration
Definition
Ability of two or more companies to develop social connections that serve to guide their interactions when working together.
Term
Role Specificity
Definition
When each firm in a supply chain has clarity in terms of knowing which firm is the leaders and which are followers, and who is responsible for what.
Term
Measurement Integration
Definition
The performance assessment of the supply chain as a whole that also holds individual firms accountable for meeting its own goals.
Term
Activity Based Costing (ABC)
Definition
Accounting method used in measurement integration to assess the costs associated with each supply chain activity.
Term
Technology and Planning Integration
Definition
The creation and maintenance of information technology systems that connect managers across and through the firms in the supply chain.
Term
Material and Service Supplier Integration
Definition
Strategic alignment between a firm and their supply chain materials and services providers that enables the firm to streamline work processes and provide smooth, high quality customer experiences.
Term
Internal Operations Integration
Definition
Links internal work into a seamless process across departments and functional boundaries in order to satisfy customer requirements.
Term
Benchmarks
Definition
Standards set by measuring the best, quickest, and most efficient work practices.
Term
Customer Integration
Definition
Competency that enables firms to offer long lasting, distinctive, value added offering to those customers who represent the greatest value to the firm or supply chain.
Term
ABC Segmentation
Definition
Supply chain processes where customers are placed in groups of A, B, or C according to their overall long term value to the firm and to the extent to which the firm can serve their desires.
Term
Business Process
Definition
Bundles of interconnected activities that stretch across firms in the supply chain.
Term
Customer Relationship Management Process
Definition
Prioritization of the firm's marketing focus on different customer groups according to each group's long term value to the company or supply chain; designed to identify and build relationships with good customers.
Term
Customer Service Management Process
Definition
A multi company, unified response system to the customer whenever complaints, concerns, questions or comments are voiced; designed to ensure that customer relationships remain strong.
Term
Demand Management Process
Definition
Alignment of supply and deman throughout the supply chain to anticipate customer requirements at each level & create demand related plans of action prior to actual customer purchasing behavior.
Term
Order Fulfillment Process
Definition
A supply chain management process that involves generating, filling, delivering, and providing on the spot service for customer orders.
Term
Order-to-Cash Cycle
Definition
Amount of time between order placement, receipt of the customer's payment, and order shipment.
Term
Third Party Logistics firm (3PL)
Definition
A firm that is contracted to manager part or all of another firm's order fulfillment process.
Term
Manufacturing Flow Management Process
Definition
A process that ensures that firms in the supply chain have the resources they need.
Term
Supplier Relationship Management Process
Definition
A SCM process that supports manufacturing flow by identifying and maintaining relationships with highly valued suppliers.
Term
Product Development and Commercialization Process
Definition
The group of activities that facilitates the joint development and marketing of new offerings among a group of supply chain partner firms.
Term
Returns Management Process
Definition
A process that enables firms to manage volumes of returned product efficiently, while minimizing costs and maximizing the vlaue of the returned assets to the firms in the supply chain.
Term
Lean Supply Chain Management
Definition
SCM strategy that focuses primarily on the removal of waste from the SC to achieve the lowest total cost to the members of the supply chain system.
Term
Agile Supply Chain Management
Definition
SCM strategy that focuses primarily on the ability to fulfill customer demand, even if it means higher costs.
Term
Leagile Supply Chain Strategy
Definition
SCM strategy that combines the best elements of lean and agiels strategies for a particulr product/market combination.
Term
Postponement
Definition
The delay in final production in the Leagile SCM strategy thta enables the company to take advantage of many of the benefits of lean SCM while still providing the agility that improves customer experiences. Exple: mostly manuf in Japan and final customization done at dealer at local dealership location.
Term
Horizontal Structure
Definition
1 of 3 dimensions of SC network design; the number of tiers int eh sc, representing the total number of levels through which goods must pass from the earliest to end stages of the chain.
Term
Vertical Structure
Definition
1 of 3 dimensions of SC network design; where the number of suppliers or customers are included within each individual tier.
Term
Horizontal Position
Definition
1 of 3 dimensions of SC network design; the position of a firm, relative to other firms, along the supply chain. firm can be near the beginning, end, or anywhere near the suppliers or cust in an individual tier.
Term
Logistics Information System
Definition
Link thta connects all of the logistics components of the supply chain.
Term
Supply Chain Team
Definition
An entire group of individuals who orchestrate the movement of goods, services, and information from the source to the consumer.
Term
Order Processing System
Definition
A system where orders are entered into the SC and filled.
Term
Electronic Data Interchange (EDI)
Definition
IT that replaces paper documents that usually accompany business transactions, such as purchase orders & invoices with electronic transmissions of the needed information to reduce inventory levels, improve cash flow, streamline operations, and increase the speed & accuracy of information transmission.
Term
Inventory Control System
Definition
A method of developing and maintaining an adequate assortment of materials/products to meet manufacturer's or customer's needs.
Term
Materials Requirement Planning (MRP)(materials management)
Definition
An inventory control system that manages the replenishment of raw materials, supplies, and components from the supplier to the manufacturer.
Term
Distribution Resourc Planning (DRP)
Definition
An inventory control system that managers the replenishment of goods from the supplier to the manufacturer.
Term
Automatic Replenishment Program
Definition
An inventory management system that triggers shipments only once a good is sold to the customer. Uses a real time inventory system via EDI so the supplier can view the inventory being held at the next level in the SC.
Term
Materials-Handling System
Definition
Method of moving inventory into, within, and out of the warehouse.
Term
Transportation
Definition
Accounts for 5-10% of the price of goods. Five modes: railroad, motor carrier, pipelines, water transportation, and airways. Selection factors: cost, transit time, reliability, capability, accessibility, traceability.
Term
Metrics
Definition
Standard measures that can be used repeatedly to assess performance on a SC related process.
Term
Balanced Scorecard Approach
Definition
A measurement system used to evaluate overall supply chain performance.
Term
Radio Frequency Identification (RFID)
Definition
Automatic identification method that uses radio signals that work with scanned bar codes to identify products where data is stored on the RFID tag attached to the product.
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