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Obtains goods from wholesalers to sell to consumers |
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Obtains goods from suppliers to sell to retailers |
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Sells a variety of goods and services in a single store |
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warehouse club and super store |
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Offers price advantages and wide product selection to its members |
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Sells certain lines of merchandise at below-average prices |
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Sells used merchandise at reduced prices |
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The quality of being frugal, using resources wisely |
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Sell goods and services for specialized purposes |
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Salesperson comes to home, either by invitation or not |
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Shopper calls on telephone to buy goods listed in a catalog |
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Seller calls on telephone to sell goods or services |
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Shopping in response to ads on television |
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Buying goods and services on the Internet, including Internet auctions |
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Being able to depend on a person or business to back up their claims reliability services |
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Special consumer features offered by a store or other seller |
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Buying on the spur of the moment, without planning |
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A guarantee that a product will perform up to specified standards; four types are implied, written, full, and limited warranties |
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A total expected cost, in writing, for performing a service |
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Gives authority to a service provider to perform services |
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Legally binding papers signed by all parties in an agreement |
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Guarantees certain quality standards of performance |
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Also called direct marketers, they sell goods and services in different ways and from different locations. They include door-to-door salespersons, catalogs, telemarketers, electronic salws via television or Internet, consumer cooperatives, and vending machines |
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A nonretail association owned and operated by a group of members for their own benefits rather than for profit |
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a paid message touting the attributes of soemthing in order to convince consumers to buy it |
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The process of gathering information about products and services to get the best quality or usefulness at the best price |
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A guarantee that a product will meet certain performance and quality standards |
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provides for free repair or part replcement of the warrented item or part if any defect occurs while the warrenty is in effect |
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Provides service, repairs and replacements only under certain conditions |
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An unwritten warranty that guarentees a product is what it is called and does what its name implies |
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An unwritten warranty that guarentees a product is fit for any performance or purpose promised by the seller |
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A contract that provides for the servicing of a product, if needed, during the term of the contract |
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