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chapter 10
n/a
18
History
12th Grade
01/19/2011

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Term
Media
Definition
Means of communication that are reaching the public, including newspapers and magazines, radio, television (broadcast, cable, and satellite), films, recordings, books, and electronic communication.
Term
horse race
Definition
A close contest; by extension, any contest in which the focus is on who is ahead and by how much rather than on substantive differences between the candidates.
Term
Media event
Definition
occasion or happening, spontaneous or planned, that attracts prominent coverage by mass media organizations, particularly television news and newspapers in both print and Internet editions
Term
press conference
Definition
a media event in which newsmakers invite journalists to hear them speak and, most often, ask questions.
Term
investigative journalism
Definition
a form of journalism in which reporters deeply investigate a single topic of interest, often involving crime, political corruption, or corporate wrongdoing
Term
print media
Definition
Media consisting of paper and ink, reproduced in a printing process that is traditionally mechanical and photochemical.
Term
broadcast media
Definition
Advertising that uses radio and television
Term
narrowcasting
Definition
broadcasting services whose reception is limited by one of the following: targeted to special interest groups, limited location, limited period of time, of limited appeal, or for some other reason.
Term
beats
Definition
a journalist covers a certain topic
Term
sound bites
Definition
short piece of actual sound from the event reported on. The term is also used for the section of video that accompanies the audio.
Term
talking head
Definition
a talker on television who talks directly into the cameras and whose upper body is all that is shown on the screen
Term
framing
Definition
the process by which a news organization defines a political issue and consequently affects opinion about the issue
Term
FCC
Definition
Federal Communications Commission: an independent government agency that regulates interstate and international communications by radio and television and wire and cable and satellite
Term
news cycle
Definition
The 24-hour news cycle is the news cycle of round-the-clock reporting of news which arrived with the advent of cable news channels, and brought about a much faster pace of news production with increased demand for stories that can be presented as news
Term
mainstream media
Definition
Mainstream media (MSM) are media that reflects the mainstream
Term
fairness doctrine
Definition
is governmental intervention in the workforce that recognizes difference but ensures that women are treated fairly (ie, laws may treat women and men differently under certain circumstances). Compare this concept with legal equality doctrine.
Term
equal time provision
Definition
U.S. radio and television broadcast stations
must provide an equivalent opportunity to any opposing political candidate
Term
political entrepeneur
Definition
someone (usually active in the fields of either politics or business) who founds a new political project, group, or political party
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