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Ch.16
Customer-Driven Supply Chain and Logistics Management
50
Marketing
Undergraduate 3
03/26/2011

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Cards

Term
what is logistics? describe some logistics activities.
Definition
those activities that focus on getting the right amount of the right products to the right place at the right time at the lowest possible cost; transportation, order processing, inventory control, material handling, and information techonology
Term
logistics management
Definition
the practice of organizing the cost-effective flow of raw materials, in process inventory, finished goods, and related information from point of origin to point of consumption to satisfy customer requirements
Term
What limits the driving down of logistics cost?
Definition
the need to satisfy customer requirements
Term
what is necessary to create a seamless flow of goods and services to customers? Why is this needed?
Definition
collaboration, coordination, and imformation sharing; needed because getting the right items to the right place at the right time and cost is often beyond a companies individual capabilities and control
Term
supply chain
Definition
a sequence of firms that perform activities required to create and deliver a product or service to ultimate consumers or industrial users
Term
supply chain management, (define, and describe their key tasks)
Definition
the integration and organization of information and logistics activities across firms in a supply chain for the purpose of creating and delivering products and services that provide value to ultimate consumers; key task is to balance 4 customer service factors against total logistics cost factors
Term
what is an important feature of customer-driven supply chain management?
Definition
the application of sophisticated information technology that allows companies to share and operate systems for order processing, transportation scheduling, and inventory and facility management
Term
electronic data interchange (EDI)
Definition
combines prprietary computer and telecommunication technologies to exchange electronic invoices, payments, and information among suppliers, manufacturers, and retailers
Term
what is an extranet? how is it beneficial relative to EDI?
Definition
internet-based network that permits secure business-to-business communication between a manufacturer and its suppliers, distributors, and sometimes other partners; it is less expensive and more flexible than EDI
Term
total logistics cost
Definition
expenses associated with transportation, materials handling and warehousing, inventory, stockouts, order processing, and return goods handling
Term
stockouts
Definition
being out of inventory
Term
why is it important to study the impact on all logistics decision areas when considering a change?
Definition
because all logistics costs are interrelated and changes in one may impact others
Term
what is involved in increasing customer service (benefits, downfalls, and actions taken)?
Definition
benefits include an increase in sales, downfalls are increase in costs (almost 3 times as costly to increase on time delivery from 95 to 100 percent), and actions taken include increasing inventory, more expensive transportation to improve speed, and double or triple checking of orders to ensure correctness.
Term
customer service, (what 4 factors are delivered?)
Definition
the ability of logistics mgt. to satisfy users in terms of time, dependability, communication, and convenience
Term
what does time, one of the 4 customer service factors, refer to? What is it?
Definition
lead time - a.k.a. "order cycle time" or "repleneshment time," the lag from ordering an item until it is received and ready for use or sale
Term
what elements make up a typical order cycle?
Definition
the need to order, order transmittal, order [rocessing, documentation, and transportation
Term
what goal do supply chain managers have for lead time? why?
Definition
reducing lead time in order to reduce cutomer inventory levels and in turn costs
Term
what do managers try to consider when making supply chain decisions (in regard to customer service factors)
Definition
customer service factors must be balace against total logistics cost factors
Term
quick response/efficient consumer response (define and describe benefits)
Definition
inventory management systems that are designed to reduce a retailer's lead time for receiving merchandise, which then lowers a retailer's inventory investment, improves customer service levels, and reduces logistics expense
Term
define dependability, its 3 elements, and consequences of not having a dependable supplier
Definition
dependability is the consistency of replenishment; 3 elements include consistent lead time, safe delivery, and complete delivery; consequences include a shut down of production for delays and problems storing extra inventory for early deliveries
Term
desribe communication and give an example of improved communication
Definition
two way link between buyers and sellers that helps in monitoring service and anticipating future needs; ex: status reports
Term
Convenience
Definition
buyer should extend minimum effort when dealing with seller
Term
what do customer service standards provide and how are they formed? How do companies monitor them?
Definition
they provide a benchmark against which results can be measured for control purposes and are formed through the collection of information about customers' needs, competitors, and willingness of customers to pay more for better service; monitored through dashboards
Term
what often causes "out-of-stock"'s? how are "out-of-stock"'s calculated?
Definition
poor on-time delivery is often the cause; % = number of outlets where a brand or product is listed but unavailable/total number of outlets where a brand or product is listed
Term
how is on-time delivery calculated?
Definition
% = number of deliveries achieved in time frame promised/total number of deliveries initiated in a time period
Term
how does a marketing channel differ from a supply chain?
Definition
a supply chain has more members; it includes suppliers that provide raw material inputs to a manufacturer (in addition to wholesalers and retailers found in a marketing channel)
Term
what are the 4 key logistic functions in a supply chain?
Definition
transportation, warehousing and material handling, order processing, and inventory management
Term
third-party logistic providers
Definition
firms that perform most or all logistic functions that manufacturers, suppliers, and distributors would normally perform themselves
Term
give the 5 basic modes of transportation and describe what they are evaluated on (6 things)
Definition
railroads, motor carriers, air carriers, pipeline, and water carriers; evaluated on cost, time, capability, dependability, accessibility, and frequency
Term
what are the advantages and disadvantages of railroads
Definition
cost (low cost), capability (fully capable), and accessibility (extensive routes) are all advantages; reliability (some, damage problems), time (sometimes slow), and frequency (not always complete pickup and delivery) are all disadvantages
Term
intermodal transportation
Definition
combining different transportation modes to get the best features of each
Term
piggyback/trailer on flat car (TOFC)
Definition
truck-rail form of intermodal transportation, most popular combination
Term
describe the advantages and disadvantages of motor carriers
Definition
greatest advantage is complete door-to-door service (pickup and delivery), reliable service, they have extensive routes and fast delivery time; disadvantages include limitations on size and weight and higher cost
Term
what are the advantages and disadvantages to air carriers
Definition
they are fast, reliable, and have frequent departures but they have high costs and limited capabilities due to space constraints
Term
freight forwarders (define and explain how they save money)
Definition
firms that accumulate small shipments into larger lots and then hire a carrier to move them, usually at reduced rates; they collect many small shipments consigned to a common destination and pay the carrier the lower rate based on the larger volume
Term
name and define the 2 classifications of warehouses
Definition
storage warehouses: products are intended to come to rest for some period of time (as in the aging of products or storing household goods) and distribution centers: designed to facilitate the timely movement of goods (sometimes for sorting and consolidating products from different manufacturing plants), transforming products, labeling, repackaging, (manufacturer's) sales office tasks, and even order processing center tasks and represent a very important part of the supply chain (the 2nd most significant cost)
Term
what is the most significant cost in the supply chain?
Definition
transportation
Term
materials handling
Definition
moving goods over short distances into, within, and out of warehouses and manufacturing plants; part of warehouse operations
Term
what major problems are associated with material handling?
Definition
high costs of labor and high rates of loss and damage
Term
describe the stages of order processing and how it is evaluated
Definition
transmitting the order, entering order in the appropriate databases and sending to those needing it, checking inventory to determine if purchasing may be needed to reorder, documentation for the order prepared, transportation arranged, and order confirmation sent; evaluate in terms of speed and accuracy
Term
EFT
Definition
Electronic funds transfer
Term
what is the purpose of inventory management? What can occur if inventory is not properly managed?
Definition
to maintain a balance between too much and too little inventory; too little can result in poor service, stockouts, brand switching, and loss of market share. too much can result in higher costs because of money tied into inventory and obsolescence risk
Term
what are the 6 traditional justifications for having inventory?
Definition
to have a buffer to variations in supply and demand, to provide service to those who wish to be served on demand, to promote production efficiencies, to protect the firm from strikes and shortages
Term
name and define the 4 costs associated with inventory
Definition
capital costs: opportunity cost from tying up funds in iventory, inventory service costs: insurance and taxes, storage costs: warehousing space and materials handling, and risk costs: loss, damage, pilferage, perishability, and obsolescence
Term
just-in-time (JIT) concept
Definition
inventory supply system that operates with very low inventories and requires fast, on-time delivery.
Term
when is just-in-time used?
Definition
when demand forecasting is reliable
Term
vender-managed inventory
Definition
an inventory-management system whereby the supplier determines the product amount and assortment a customer (such as a retailer) needs and automatically delivers the appropriate items
Term
reverse logistics
Definition
a process of reclaiming recyclabe and reusable materials, returns, and reworks from the point of consumption or use for repair, remanufacturing, redistribution, or disposal.
Term
what types of inventory should use storage warehouses an which type should use distribution centers?
Definition
inventory that is intended to come to rest for some period of time (such as in the aging of products) vs. inventory that requires timely movement
Term
what are the strengths and weaknesses of JIT?
Definition
it lowers inventory costs but it cannot be used when inventory demands are unreliable
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