Term
3 (out of 5)examples of first hand research |
|
Definition
1) Comapany records 2) Experiments 3) Observations 4) Surveys 5) Focus Groups |
|
|
Term
|
Definition
The results will occur over and over again |
|
|
Term
|
Definition
The test is used to find the right thing |
|
|
Term
|
Definition
The researcher knows the answer, but its private (think exams) |
|
|
Term
|
Definition
Imagine a scantron without a name on it |
|
|
Term
Three frames of reference in which we deal with people |
|
Definition
Personal, Professional, organizational |
|
|
Term
when should you read something verbatim? |
|
Definition
When the situation in very serious/ critical-Think product recall |
|
|
Term
What is secondary research |
|
Definition
Results/ research published by someone else |
|
|
Term
What four components of a website should be analyzed to determine reliability? |
|
Definition
Purpose, Qualifications, Validity, and Structure |
|
|
Term
What are some probability sampling techniques |
|
Definition
random sampling, stratified random sampling, area or cluster sampling |
|
|
Term
What are some examples of non probability sampling techniques? |
|
Definition
Convenience sampling, quota sampling, referral sampling |
|
|
Term
|
Definition
1) Written record 2) Saves time 3) Eliminates phone tag |
|
|
Term
|
Definition
1) No emotion 2) Lack of confidentiality 3) Can be ignored or delayed |
|
|
Term
Two symbols you should when indicating data is unavaliable |
|
Definition
|
|
Term
|
Definition
|
|
Term
|
Definition
|
|
Term
|
Definition
An appeal to ethics/character |
|
|
Term
|
Definition
|
|
Term
2 examples of external communication |
|
Definition
|
|
Term
|
Definition
knowing how to communicate language verbally |
|
|
Term
|
Definition
Understand the visuals in the workplace |
|
|
Term
|
Definition
knowing how to use technology |
|
|
Term
3/4 trends from dept of labor that will have an impact on the workplace |
|
Definition
1) Cultural differences (globalization) 2) Generational differences (aging workforce) 3) Environment of business (org culture) |
|
|
Term
What are the eight ways to avoid human error? |
|
Definition
1) Report facts as they are 2) Do not think that conclusions are necessary 3) Do not interpret a lack of evidence as proof to the contrary 4) Do not compare non comparable data 5) Do not draw illogical cause-effect conclusions 6) Be cautious of unreliable and unrepresentative data 7) Do not oversimplify 8) Tailor your claims to your data |
|
|
Term
Ways to Improve Interpretation: |
|
Definition
1) Maintain a judicial attitude 2) Consult with others 3) Test your interpretations-test of experience and the negative test |
|
|
Term
2 statistical tools in interpretation |
|
Definition
1) Statistical techniques help to analyze data 2) Unexplained calculations may confuse the reader |
|
|
Term
What do longer reports have that shorter reports do not? |
|
Definition
Table of Contents, Executive Summary |
|
|
Term
When should you incorporate a table of contents?? |
|
Definition
When the report is greater than 1500 words |
|
|
Term
What is a "Letter report" used for |
|
Definition
To present information to those outside the organization-usually 3-4 pages in a personal style |
|
|
Term
Who are email and memo reports targeted towards? |
|
Definition
|
|
Term
What are some examples of short reports? |
|
Definition
Newsletters, pamphlets, and white papers |
|
|
Term
|
Definition
retention of what we hear |
|
|
Term
|
Definition
Give meaning to symbols you sense |
|
|
Term
|
Definition
How well we actually hear and our attentiveness to listening |
|
|
Term
What are some ways you can build your network of contacts? |
|
Definition
Broaden your circle of friends, Get to know your professors, meet biz execs |
|
|