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The scientific study of behavior and mental processes |
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Human behavior and knowledge is pre-disposed and genetically built-in |
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Human behavior and knowledge is not preexisting; it grows from the experiences stored in our memories |
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we choose most of our behaviors and these choices are guided by physiological, emotional, or spiritual needs |
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Behavioral psychologists explain human thought and behavior by looking strictly at observable behaviors and what reaction organisms get in response to specific stimulus. |
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Cognitive psychologists explain human behavior in terms of how we mentally process and interpret our environment |
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Social-Cultural Perspective |
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Sociocultural psychologists emphasize the influence of groups, culture, and the environment on the way that we think and act |
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refers to practical and interactive psychology. |
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refers mainly to the research fields of psychology. |
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American Psychological Association |
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Institutional Review Board |
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Participants must know that they are involved in research and give their consent. |
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Participation in a research study must be voluntary. |
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3. Anonymity/Confidentiality |
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The participant’s privacy must be protected. No identities and actions may be revealed |
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Participants cannot be placed at any significant mental or physical risk. |
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Participants must be told the purpose of the study and provided with ways to contact the researcher about the study results. |
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Animal Research: 1. There must have a clear scientific purpose. |
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The research must answer a specific, important scientific question |
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2. The animals must be cared for and housed in a humane way. |
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3. The animal subjects must be acquired in a legal manner. |
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The animals used in the experiment must be purchased from accredited companies, and if trapped in the wild, they must be trapped in a humane manner. |
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4. The experiment must be designed with procedures in place that employ the least amount of suffering on the part of the animals. |
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Step 1 – Review the existing Literature |
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What studies have already been completed? What are the current theories and data indicating about behavior? |
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Step 2 – Develop a testable Hypotheses |
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A hypothesis is then created as a testable prediction based on what is currently known and what we want to find out. What do we want to know more about? |
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Step 3 – Research and Observation |
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Experiments, surveys, observations, case-studies, etc. are generated to collect data. |
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Step 4 – Analyze the data |
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The raw data is organized and needs to be evaluated. Statistics may be used to organize, summarize, and interpret the numerical data. Does the data support, or not support, the hypothesis? |
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Step 5 – Publish, Replicate, Seek Review |
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The results should be shared with other researchers in a peer-reviewed journal. Other researchers may choose to replicate (repeat) the study to check for validity, or to further explain or explore some aspects of the study. |
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After one or more studies on a given topic, researchers may advance a theory (current knowledge/concepts that explain a body of data), or challenge a theory. |
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