"British Heavy Metal"

Bad relationship with press

Name of the band taken from the title of a horror movie

Sold/released 5 albumns

Lyrics centered on mystical references to the soul, fantasy, and insanity

Elvis Presley

(Background)

"The King of Rock N Roll"

In July 1954, at 19 years old, Elvis signed a contract with Sun Records which catered to both country and R&B markets

1st single released

- Side A = Thats Alright (mama)

- Side B = Blue Moon of Kentucky

Teens were frightened/confused by the assassination and the riots of the civil rights movement

The fun-loving Beatles seemed a perfect antidote to the pessimism that had engulfed America after JFK's death

Found by Berry Gordy Jr (1960)

Distinct "Motown Sound" reflected and further the integration of African American into white

Had all in house crew (wanted total control)

Becasue of te multi format of radio and sophisticated studio and instruments, and the strong economy/acceptance to change, more musical styles were created

Beatlemania = Baby Boomer Generation

Teens seamed to be searching for an identity and latched onto the Beatles as a symbol of unity

The wholesome image appealed to the white middle class

Mod image

Clean cut, iby league, fashion conscious (opposite The Rolling Stones)

Initially played Chicago Blues

Became popular when wrote their own songs (for anger/rebelliousness youth)

Became popular in the USA when performed at the Monterey Pop Festival in 1967

DJ in 1951 at an independent radio  station in Cleveland, Ohio (called "Moon Dog Rock N Roll House Party")

Popular becasue he played rock and R&B

1952-1953 organized interracial concerts in Cleveland

Move to NYC wins radio and introduced white kids on the east coast to African American artists