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operating in successful ways that are difficult to imitate |
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a comprehensive plan that sets direction and guides alloction of resources to achive long term objectives |
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the process of formulating and implementing strategies |
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its reason for existence as a supplier of goods and services to society |
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Definition
those directly affectd by an organization and its accomplishments. employees and members of external environment |
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how well a corp serves its stakeholders |
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specific results that organizations try to accomplish
ex. proftability, market share, human talent |
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examines organization Strengths and Weaknesses and environmental Opportunities and Threats |
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industry competeitors, new entrants, suppliers, customers, substitutes |
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corporate, business, functional |
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opportunities for competetive advantage |
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cost and quality, knowledge and timing, barriers to entry, financial resources |
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portfolio planning approach |
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seeks the best mix of investments among alternative business opportunities |
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two factors to porter's business level strategic decisions |
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Definition
market scope, source of competetive advantage |
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Term
four generic strategies that organizations can pursue under Porter |
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Definition
diferentiation, cost leadership, focused differentiation, focused cost leadership |
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