Term
|
Definition
| focuses on an atrribute or an object in order to determine how the attribute can be improved ex/ cell phone features |
|
|
Term
|
Definition
| solving problems through an indirect or creative approach ex/ thinking outside the box |
|
|
Term
|
Definition
| the process of generating and developing new ideas |
|
|
Term
|
Definition
| creative thinking technique involving the identification of as many different ideas as possible during a certain time frame |
|
|
Term
|
Definition
| bringing different things togather to create a unified connection |
|
|
Term
|
Definition
| letting your subconscious do the drawing |
|
|
Term
|
Definition
| force people to choose between 2 choices when neither of the choices could be the answer or needs further explanation ex/ is this yellow or green |
|
|
Term
|
Definition
| systematically structuring and investigating many possible relationships of complex problems ex/ used to create a new product |
|
|
Term
|
Definition
| an analysis of something or someone that identifies any shortcomings |
|
|
Term
|
Definition
| the general direction in which people or events are moving . by studing _, businesses get a sense of what customers need ex/ health and fitness, baby boomer needs, communication needs |
|
|
Term
|
Definition
| whoever buys the product or service |
|
|
Term
|
Definition
| in the center of the paper write the main problem, which the market opportunity that you identified - from the starting point, draw a line to other related words and phrases. from these words, draw other lines that relate to the particular word and so on. this helps to expand thinking and get lots of different ideas down on paper |
|
|
Term
|
Definition
| state the first thing that comes to mind |
|
|
Term
| Programmed Thinking Methods |
|
Definition
| organized, logical, and analytical thinking techniques |
|
|
