Shared Flashcard Set

Details

1 - MGT 499 || Chapter 4
1 - MGT 499 || Chapter 4
7
Business
Undergraduate 4
02/05/2019

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Cards

Term
What are the steps a company can use to increase its efficiency?
Definition
Exploiting economies of scale and learning effects, adopting flexible manufacturing technologies, reducing customer defection rates, implementing just in time systems, getting the R&D function to design products that re easy to manufacture....etc
Term
What can help a company lower its costs, differentiate its product and charge a premium price?
Definition
Superior Quality
Term
What demands an organizationwide commitment to quality and a clear focus on the customer?
Definition
Achieving Superior Quality
Term
What is high because of factors such as uncertainty, poor commercialization, poor positioning strategy, slow cycle time and technological shortsightedness?
Definition
Failure Rate of New Product Introductions
Term
A company must build skills in basic and applied research, design good processes for managing development projects, and achieve close integration between companies to do what?
Definition
Achieve Superior Innovation
Term
How can a company achieve close integration between the different functions of the company?
Definition
Adoption of cross functional product development teams and partly parallel development processes.
Term
What requires that a company achieve superior efficiency, quality and innovation?
Definition
Achieve superior customer responsiveness
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